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Author Topic: P-Square & Soundcity TV at War! (Must Read)  (Read 1474 times)

Offline Miss Ifeoluwa

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P-Square & Soundcity TV at War! (Must Read)
on: September 10, 2015, 08:13:39 PM



Social Media went crazy after Peter Okoye , one half of the super
singing duo P-Square , responded on twitter to a complaint from
a fan regarding the absence of their content on Tv Music
Channel Soundcity Tv.

Check the below Tweets from peter and a detailed response
from Soundcity TV in what looks like a disagreement that has
been silently ongoing for the past 8-9 months.

– Lalaboiy

So Peter replied a fan’s comment on twitter some hours back:



And then went on to tweet the next few screenshots.






Soundcity didn’t waste much time with a response, they posted
a detailed account of why they have not played any P-Square
content since 1st January 2015 in a write up posted on their
website . WOW!

For 10 Years, @SoundcityTV has been a huge supporter of
#PSquare and the #PSquare brand, right from their 1st
music video to the last video released in 2014. Most of their
videos got massive airplay on @SoundcityTV than any
other music channel.

@SoundcityTV viewers sometimes complain about the
dominance of #PSquare videos on the channel & charts. We
were a huge supporter and gave everything to their works.
We have assisted the #PSquare brand, toured with them
over Africa at our expense. Gave them ad-spots for their
events / projects. Gave them prime time slots for their
videos and included them in our array of Programmes /
programming.

We invited #PSquare to one of our annual events last
December 2014 and they insisted we pay a certain amount
of money. We reasonably asked, what is the least we can
offer?; this was us foregoing the fact that we had invested a
lot in #PSquare’s career as music talents / artistes &
entertainers.

The feedback was, “WHAT HAS SOUNDCITY EVER DONE
FOR PSQUARE? TELL ME ONE THING SOUNDCITY HAS
EVER DONE FOR PSQUARE” (Jude Okoye, Manager).

While we understand that this is business, there is also
room for special consideration. Saying our TV brand has
never done anything for #PSquare was quite damning.
Clearly, there was no need to argue with their decision and
reasoning. We decided to stop ‘doing anything’ with/for #
PSquare, since our 10years of supporting the group meant
nothing to them. We assumed our relationship was a
mutually beneficial one, but clearly one-sided.

Ultimately, #PSquare music videos stopped airing on @
SoundcityTV since January 01, 2015. Soundcity reserves
the right to air music videos on our cable / satellite or
terrestrial platforms.

Overall, we wish the duo the best in their endeavours. @
SoundcityTV will keep airing works of the best and
upcoming Nigerian artistes, and also, the best #African
artistes to the world, especially nurturing their talents from
inception till they become huge megastars and international
superstars.
Thank you.”














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