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Posted by: Mr. Babatunde« on: March 03, 2019, 01:48:22 AM »This is going to help you to earn more from your blog. In particular, if you are using AdSense, Media. net, or another similar ad network, you are going to love learning about Ezoic. Imagine if you had a helpful friend who told you: Ads Placement. Which displays sizes to use. Which advertisers to work with to make the most money from your blog. That would have a direct impact on the amount of money you make from your blog, right? For example, what if you found out that the way youâre currently displaying your ads isnât optimal? If you changed to a better way, you could instantly make more money without needing to increase your blogâs traffic. Thatâs exactly what Ezoic is trying to help with. Ezoic lets you test ad placements, sizes, and publishers to find the combination which makes you the most money. Ezoic claims that most websites see a revenue increase of at least 50% from implementing their optimization. In fact, theyâve worked with over 20,000 websites. Those websites increased their revenue by an average of 115%! Those are powerful numbers! And while the focus of this review is on ad optimization, Ezoic can also help you test your siteâs layout and content, too. How To Set Up Ezoic For Increasing Ad Revenue: There are 5 steps that you need to follow: - Create an account & link it to your blog using CloudFlare. - Add the Ezoic script to your blogâs header. - Convert all existing ad units to serve via Ezoic, and create new ad units. - Apply for Googleâs Ad Exchange program. - Start using the Ezoic Ad Tester. So letâs get started with an epic tutorial that will help you to make more money from your blog: (In this guide, I will be setting up Ezoic on a WordPress site. If you are on another platform, the process will be the same except for WordPress specific things.) Note: Sub-domains are not supported. So if you have a .blogspot domain name, ensure you get a custom domain name. If you are already on a self-hosted WordPress blog, you are good to go. Once you are inside your dashboard for the first time, you need to start with these three steps: The first step is to connect Ezoic to your site. Ezoic works with any platform as long as your website is on the root domain & not the sub-domain. Click on âIntegrate Your Siteâ to get started. The best (& fastest) way to integrate Ezoic to your site is by using CloudFlare. Login using your CloudFlare account: A âsuccess messageâ will be shown like this: Set Up Ad Testing Once youâre integrated, go back to the dashboard & click on âSetup Ad Testing.â (If you have navigated away from the dashboard, use this direct link.) You need to add a few lines of code between the head tag: If you are using WordPress, you can use the free Header & Footer WordPress plugin to add these codes. Once you add the code, click on âContinue to Step 2â. Wrap Your Existing Ads Or Create New Ad Units Pay good attention here as this one is important. I hope you are aware that AdSense has lifted the limits of the number of AdSense ads on a page. But you still donât want to make your page unreadable because of too many ads. If you already have an ad, you need to wrap those ads within the code generated after clicking on âCreate New Ad Unitsâ. This image will make it easier for you to understand the process: Once you are done replacing all existing ad units on your site with this wrapped ad unit, itâs time to add more ad units. With Ezoic you can run more than 3 ad units. I would suggest to keep it at 5-6 maximum so your site doesnât look cluttered. In my case, Iâm selecting 4. (I will show you how to limit the number of ads in the upcoming section.) Now, I will create a new ad unit using Ezoic & will place it in my WordPress blogâs sidebar. Under âAd Testerâ, click on â+ Add Display Ad Unitâ. On the next page, select what ad unit you would like to create (refer to below image for better understanding). Clicking on âCreate Adâ will take you to the next page where you can get the code. Now, all you need to do is go to the âWidgetâ section of your blog & paste the code into a text widget. This is a basic step & anyone who has just started with WordPress should be able to do it. If you are unsure, here is an image to understand the various ad locations on a blog: Once you have added the code in your blogâs sidebar, create more ad units & add the codes onto your blog. Here is an official video that will help you to understand how to create & integrate Ezoic with your WordPress site: Do ensure you go to the âTurn On/Offâ section & turn on ad types for all devices. Apply for Googleâs Ad Exchange: Go back to the Ezoic dashboard & you will notice one more field called âApply for Googleâs Ad Exchange.â Click on that, fill out a quick form, and your application will be submitted. Now, go back to the Ezoic dashboard & you will see the following text below âApply for Googleâs Ad Exchangeâ: âWe are waiting for Google to review your application. This can take from 1 â 24 hours.â Ad Testing & Placement What Ads Does Ezoic Display? By default, Ezoic has you sign up with the Google DoubleClick Ad Exchange. This exchange allows thousands of ad networks to compete for your ad spots with real-time bidding. But now you might be asking this question: What if Iâm using AdSense, Media.net, or another ad network to monetize my site; does Ezoic completely replace them? No! But you will need to install another app into your Ezoic account. Itâs called Mediation. The Mediation app allows you to link your existing ads into Ezoicâs testing. Use Mediation to link your existing ad network accounts to Ezoic. Ad networks that are set up in Mediation will compete with Ezoicâs own ad partners for the advertising inventory on your website. This means that your existing ads will enter the same bidding marketplace as the DoubleClick Ad Exchange. Here is the complete list of ad networks that bid in Googleâs Ad Exchange. If your existing ads earn more revenue than the ads Ezoic is testing against, your existing ads will continue to display. Otherwise, Ezoic will display the more profitable options. Thatâs good for you because: It ensures youâre earning as much money as possible! The best part is that once you have done the initial configuration, everything else is automated. How Ezoic Pays & Minimum Payout The minimum payout of Ezoic is $20. You can get paid via various methods as shown in the below screenshot. Source: ShoutMeLoud
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